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The New Google Analytics 4

by B-New March 01, 2021 Digital Analytics

Google believes that it can help businesses improve their conversion pathways by providing them with feature-filled analytical tools. These enable

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How To Reduce Flickering While A/B Testing

by B-New February 11, 2021 Digital Analytics

Flickering is when original content appears to a user before an experimental version does during A/B testing. This page ‘flash’

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